Coaching in a Nutshell
The less formal business practice of coaching is the act of providing positive support and feedback while offering advice to an individual or group of persons in order to help them recognize ways in which they can improve their effectiveness, make changes to their business or management skills and affect organizational change.
Executive coaching is the one-to-one relationship between a coach and an individual client based upon interpersonal goals of improving management effectiveness and solving problems on an organizational basis.
Facilitative Coaching goes beyond the basic methodologies of business and executive coaching that often fail to take their clients to a place of deeper awareness and urgency with respect to enterprise change; consistent with companies that have lost momentum, are suffering deterioration or in which viability is questioned.
The goal of Facilitative Coaching is to empower owners, principals, partners and family leaders to gain and use specialized knowledge or interventionist tools with emotional support of coach to be effective in solving weaknesses, challenges or threats to the enterprise or small business.
The goal of the coach is to prepare the client to solve problems and later recover using collaboration and strict milestone/goal-oriented methods in mitigating challenges or problems. Coaching sessions may be periodic, regularly scheduled, contiguous to specific events or compartmentalized within an intense, process-based program that is carefully executed.
Normally Facilitative Coaching is based upon a written engagement agreement and supported by specific codes of conduct subscribed to by the coach. The predominate trade group of coaches is the International Coach Federation and DiversiCorp bases its code of ethics on that association’s standards as well the Turnaround Management Association and the Institute of Management Consulting. Moreover, DiversiCorp LLC is an Accredited Better Business Bureau (BBB) member with the highest rating of A+.

